Marketing Automation doesn’t stop with your marketing team. Combining these efforts with your sales team is vital. This content covers all things sales and how to best work together with your marketing automation tool.

The Role of Marketing Automation in Increasing Donations and Alumni Engagement

there are powerful similarities as well, including the effectiveness of marketing automation. And, increasing donations and alumni engagement is at the forefront.

How to Use Marketing Automation to Boost Sales

Marketing Automation: Properly using marketing automation can help you boost sales and secure more qualified leads. Let’s take a look at a few ways you should implement marketing automation into your promotion strategy.

Importance of Combining Your Sales and Marketing Efforts with Automation

If you ask your sales and marketing departments, they’ll probably tell you they do entirely different tasks. While it may be true, sales and marketing often need to work hand in hand if you want to grow your business.

5 Ways That Marketing Automation Can Help Increase Enrollment

Automated marketing solutions are ideally suited to this task. Here are five ways that marketing automation can help your institution start seeing an increase in enrollment.

3 Ways to Attract and Keep New Members

Are you ready to boost your association’s membership? No matter what your membership statistics look like, increasing your association members is a vital part of keeping your association lively and viable for the long term.