5 Marketing Automation Tips

The term “marketing automation” is a mouthful – but it’s one that is worth repeating. Using technology to build a marketing campaign and send out consistent, relevant messages in an efficient, cohesive manner is always a good thing! So if you’re a little tech-hesitant, don’t get scared off by the term. Because marketing automation is […]

Drive Sales with Marketing Automation

A sales department can only sell to the prospects that the marketing department leads to their doorstep. Think about it…if the marketing department falls short and fails to deliver the marketing message to the target market, then the whole sales process crumbles. The marketing department finds the prospects and lures them in and the sales […]

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